COLUMBIA PROPERTY TRUST EXPERIENTIAL WORKPLACE
A WORKPLACE EXPERIENCE that includes an interactive digital displayS
Key Features
Transformation of a lobby and cafe into a fully functional, media-driven environment
Technology, both visually and architecturally, seamlessly incorporated into an experience
Production of a media-driven, functional environment
The Need
Tessellate’s goal with the Columbia Property Trust's new headquarters was to attract workplace investors, partners, employees, and tenants through a digital experience. The project required team coordination to communicate client needs amongst multiple partners. The transformation of the reception area and café into a fully functional, media-driven environment was a vital requirement for the client.
The Approach
Tessellate’s goal was to create an inviting experience that adds value to the workplace by informing investors, inspiring partners, engaging employees, and attracting tenants. From the moment of entry into the building and continuing into the office floor, the goal was to define the experiential journey and provide turnkey design/build solutions for each touchpoint. After a rigorous concepting phase, we transformed the reception and cafe areas into fully functional, media-driven environments. We worked closely with the client's executive team, marketing team, architects, and commercial real estate partners to bring this project to fruition.
Completed - November 2020
Team
Tessellate - Design Lead, Exhibit Design, Interactive Design, Visual Design, Software Design, Media and Content Production, Fabrication and Installation Oversight
Emily Conrad - Lead Experience Design
Joseph Karadin - Exhibit Design
David Furber - CMS/Software Development
Sungji Clark - Content Coordination
Dimensional Worldwide - Fabrication